About Me
I specialize in strategic messaging, brand storytelling, and ghostwriting for businesses and organizations big and small. My work delivers measurable results, helping clients surpass revenue projections, exceed recruitment and fundraising goals, and achieve target metrics for software subscriptions, student enrollment, and job applicants.
I honed my skills in journalism and editorial leadership, contributing hundreds of pieces to print and online media outlets and managing content for award-winning agencies and publications.
Whether your’re looking to amplify the mission of your organization or shine a light on the standout benefits of your products or services, I can craft messaging that resonates with the right people and gets the right results.
Some Nice Words from Some Nice Folks
“If you have any content needs, you should reach out to Bill Colrus. A pro if there ever was one. The best, really.”
— David Martin, Heed PR
“Bill has been one of my go-to freelancers for many years (and clients) with content creation and campaign idea generation. I’ve never worked with anyone who is able to generate so many unique, high-quality ideas at a moment's notice.”
— CRAIG RAY, Craig Ray Marketing
“Our team utilizes Bill Colrus as our content writer. He’s the bee’s knees.
— NATE JOHNSON, LEVEL 2d
“I love how easy Bill makes my job. He brings fresh ideas to the table, executes on those ideas, and creates highly engaging, valuable content.”
– Kenneth Burke, TEXT REQUEST
“Bill is a rare find — an editor who takes his job, but not himself, seriously. He uses his words carefully, both in his writing and in the way he offers constructive feedback to writers. And he does it in a friendly, nonthreatening way. That is all accomplished while meeting deadline, even while in the midst of the occasional crisis.”
— ANGELA TANT, THE PULSE
“Bill’s editorship resulted in the best years that The Pulse has had since its inception. His vision of what an alternative news weekly should offer its community led to the paper becoming a vital destination for readers.”
— JOE LANCE, TENNESSEE TICKET
As a freelancer, you never know what to expect when working with a new editor…Fortunately, working with Bill was as lovely of an experience as one could wish for. His edits did nothing but make my copy clearer. He was open to pitches for stories both creative and by-the-book. He was accessible and patient, and it was nothing but a pleasure writing for him.”
— CARi GERVIN, THE DOG & PONY SHOW
“Bill was our fearless leader on the social media team. Bill helped develop plans to help our clients’ brands tap into the power of social media to expand their reach, strengthen their community, and know their customers better.”